CWBFG Annual Report 2021

NEAL MEGANNETY (CWB) taking the time to understand his clients’

business model, banking needs, challenges, and opportunities. Read the story on page 10.

Connect with us:

CWB.COM

Our Strategy Creating value for the people who choose CWB every day

OUR CLIENTS Unrivaled experiences

OUR PEOPLE Destination for top talent

OUR INVESTORS Optimize our business

Personalized service, specialized industry expertise, customized solutions, faster response times

BUILD ON OUR STRENGTHS

Transformation Priorities

Growth Accelerators

• Brand: bolder and more visible to cut through the noise • Culture: proactive, client-focused, and change-ready to align with our strategy

• Targeted digital capabilities • Client-focused operating model • Fast, smooth, scalable processes • Transition to AIRB methodology for capital and risk management

TRANSFORM OUR BUSINESS

We deliver boutique, full-service client experiences through a range of in-person and digital channels

TO CREATE UNIQUE VALUE

We are positioned to be a disruptive force in Canadian financial services, deliver profitable long-term growth and provide attractive, sustainable returns to investors

CWB Financial Group 2021 Annual Report | 1

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